Saturday, July 13, 2024

itel becomes Stronger and Bigger with 6 Crore Happy Customers in India in just 4 years

Taking its success story forward, itel family becomes stronger with over 6Crore + happy consumers in India, a resounding milestone for the smartphone brand within four years of its operations in India.  This important milestone reinstates itel’s success story in India which has been driven by its customer-centric approach, innovative and affordable product portfolio, robust distribution network along with localised marketing communication approach. This festive season, itel customers would be able to enjoy the magical product portfolio of itel with its flagship premium smartphone Vision 1 in less than 7K, A48 in less than 6K, A25Pro in less than 5K and A23 in less than 4K making it affordable, accessible across all segments of buyers. itel Vision 1, itel A48, itel A25Pro and itel A23 are priced at INR 6699, INR 5999, INR 4999 and INR 3799, respectively.

Extending the Magical Experience to a wider portfolio of devices and with great demand from the market for itel accessories – itel launched SmartGadgets to make every moment magical for its discerning customers. This apart, itel also extended its category presence in the home appliances segment by way of launching its magical range of TV portfolio to great response from customers and channel in India. These expansions are a testimony of the trust and love bestowed on itel brand by the customers, channel partners and retail fraternity.With itel Mobile, SmartGadgets and TV, India will witness a new wave of empowerment in mobile, digital, entertainment experience and consumption.

Celebrating the milestone and the launch of the magical product portfolio, Mr Arijeet Talapatra, CEO, TRANSSION India, said, “Since its inception in India, itel haswitnessed tremendous growth and launched many ‘industry firsts’ for its discerning customers. We have been successful by virtue of the trust and faith reposed by the people of India for our efforts in bringing innovative, affordable and trendy product portfolio backed with strong distribution, efficient service network and localised communication suiting every markets. We have successfully moved from providing Magic in every hand through our mobile phones to making every moment magical with our Smart Gadgets and now extending magic in every home with our range of new age televisions.We definitely want to make this festive season special for our lovely customers by offering them trendy Mobile phones in all Price segments suiting their needs – starting less than 4k to a range below 7k. OurSmartphones A23, A25 Pro, A48 and Vision 1 have been launched to provide best of value at a price point which is one of the best in the industry along with a variety of new range of Smart Gadgets and TVs which will redefine entertainment experience of our customers this festive season.  My best wishes to you and your family, relatives for a wonderful festive season ahead.

“itel’s success strategy is built on its five key pillars – Innovation through many industry first features, channel relationship & engagement, customer centricity with 950+ service centres & Carlcare, building local connect through customized marketing communication, a robust distribution network of 1 lakh+ retailers and 1000 plus partners”, he added.   

Expanding on itel’s six core value, the latest festive offering by itel is designed to provide the latest features and technology bundled with a user-friendly interface, value proposition, reliability, accessibility, and customer care. 

The latest addition itel A48 is all set to redefine the overall smartphone experience by being the perfect choice for entry-level smartphone users.

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