Monday, May 20, 2024

Domino’s Cheesy Rewards Program rewards pizza lovers with free pizza

Domino’s Pizza, the largest pizza chain in the country, recently launched the Cheesy  Rewards Loyalty Program. The first-of-its-kind  rewards program allows customers to collect 100  points (1 pie) on every order and, after collecting 600  points, offers the customer the opportunity to get a  free pizza. This allows customers to enjoy their  favourite Domino’s Pizza and get rewarded for their orders from Domino’s. 

Speaking about the Cheesy Rewards campaign, Sandeep Anand, EVP and CMO, Domino’s Pizza, said,  “Customer delight is our constant endeavour. We have created the Cheesy Rewards Program with a vision  to nurture, celebrate and
reward customer relationships and loyalty.” 

Domino’s has kept innovation and consumer centricity at the centre of its business to provide the  best food experience and become a brand  synonymous with pizza in India. The brand values its  customers and intends to make every single pizza eating experience not just truly memorable but also  rewarding (by offering them free pizza on every 6th  order). The Cheesy Rewards Program is meant to reward its customers and provide another reason to love  Domino’s. 

The launch is supported by a 360-degree campaign which is live across multi-media channels, including TV,  print and digital. It will be further amplified on YouTube and social media platforms like Facebook, Twitter, and Instagram. Here is the campaign link: Domino’s #CheesyRewards Program

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