Saturday, May 25, 2024

Volvo Car India introduces ‘Freedom from Hassle’ on XC40 to celebrate the spirit of India’s independence

It is now easier to buy an XC40 T4 R-Design as Volvo Car India today introduced ‘Hassle-Free Offer’; on the award-winning luxury SUV. Volvo XC40 is available at an ex-showroom price of Rs 39.90 lakh, but under ‘Hassle-Free Offer’; customers can buy the car at a special offer price of Rs. 36.90 lakh and receive complimentary accessories worth Rs 1 lakh as well.

With this offer, Volvo Car India is augmenting the buying experience of customers; as they can simply walk into their nearest showroom and buy the car without the feeling of missing out on a better offer at another showroom of the company. The offer provides the freedom to customers from the hassles of a complex buying process and makes it completely transparent for customers as well as dealers.

The offer marks the spirit of India’s freedom, as it gives freedom from hassles to customers. India celebrates 74th Independence Day on August 15.

“We want to create an ecosystem where our customers can focus on technology and comfort features of XC40 without worrying about the price. Hassle-Free Offer does that seamlessly by smoothing out their buying experience,” says Charles Frump, Managing Director – Volvo Car India.

Volvo XC40

XC40 T4 R-Design, an embodiment of modern Scandinavian styling with Sporty & Dynamic design cues; is Volvo Car India’s first petrol offering in the entry-level SUV segment. This model is the only car in its segment to have radar-based Active Safety features like City Safety with Steering Assist that prevent collision with other vehicles, pedestrians, cyclists, and large animals up to speeds of 50 kmph.

It is the first-ever luxury car to win the ‘Premium Car Award 2019 by ICOTY’. It is also the ‘European Car of the Year 2018’.

Volvo Car in India

Swedish luxury car company Volvo established its presence in India in 2007, and has since then, worked intensively to market the Swedish brand in the country. Volvo Cars currently markets products through 25 dealerships in; Ahmedabad, Bengaluru, Chandigarh, Chennai, Coimbatore, Delhi NCR (South Delhi, West Delhi, Gurgaon, and Noida), Hyderabad, Indore, Jaipur, Kochi, Kozhikode, Kolkata, Lucknow, Ludhiana, Mumbai, Pune, Raipur, Surat, Vishakhapatnam, and Vijayawada.

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