BunkerFit, India’s only free to use Fitness app, has introduced Yoga to its bouquet of fitness offerings which included bespoke training modules and healthy nutritious recipes, on the mobile app.
The addition of Yoga is in line with BunkerFit’s vision to create a holistic fitness platform that offers all verticals including Training, Nutrition, Yoga, Mindfulness & Running on just one platform.
Zeba Zaidi, Founder – BunkerFit says “With the increasing importance of fitness in everyday life, BunkerFit is a perfect partner as it provides various fitness options inspired by traditional Indian fitness regimes in their own language. Given the high penetration of smartphones and low data tariffs, it will have a deeper reach and adoption in the masses.
Airtel had acquired 10% stake in Spectacom – the company which owns BunkerFit as a part of Airtel’s Start-up Accelerator Program. This collaboration allows Spectacom to leverage Airtel’s strongest pillars and most importantly the executive advisory through its vigorous Start-up program.
BunkerFit also aims to leverage Airtel’s robust ecosystem, including its core strengths in mobile internet connectivity. This includes access to a vast online and offline distribution network and access to advisory services from Airtel’s senior team.