Monday, May 20, 2024

Nissan India strengthens its focus on safety and technology

Nissan Magnite has scored a 4-star safety rating in the latest round of ratings issued by Global NCAP in the adult occupant protection category. The ‘Make in India, Made for the world SUV’ provides safety through a variety of driving conditions, making it a versatile build SUV for any setting. From navigating city traffic to winding hilly slopes, the quality of its body coupled with its range of safety features is what builds the customers’ trust in the Nissan Magnite’s safety.

The model used for the crash test was the XL manual, base model. The Big, Bold and
Beautiful, Nissan Magnite’s features are developed in accordance with Indian safety
regulations to ensure customer safety. The Nissan Magnite comes with extensive safety features including Anti-lock Braking System (ABS), Electronic Brake-force Distribution (EBD), Hydraulic Brake Assist (HBA), Vehicle Dynamic Control (VDC), Traction Control System (TCS), Hill Start Assist (HSA), speed sensing door lock, central locking and SRS dual airbag system with pretension & load limiter seatbelt for driver and passenger.

“At Nissan, safety has always been a priority. We value research and reinvention. We
have spent 89 years building cars that reflect the qualities of stability and powerfulness that the brand is built on. The rating is a testimony to our efforts in making it one of the safest cars in India today.” said Sinan Ozkok – President of Nissan’s India operations.  

“At Nissan, customer safety has always been a top priority. The aim of the design was to integrate Nissan Magnite with safety, style and security. The Global NCAP evaluates
vehicles through strict international standards that we at Nissan have been working towards achieving. It brings us joy to know that the Big, Bold and Beautiful Magnite has been able to achieve its goal. Nissan India will continue to create world-class yet
affordable products to bring value to our customers.” said Rakesh Srivastava – Managing Director of Nissan Motor India Pvt Ltd.  

Nissan India also offers the first-in-industry innovative Virtual Sales Advisor for Nissan Magnite customers as part of its digital platform Shop@home , to enhance customers’ car buying experience. Virtual Sales Advisor equips Nissan customers with real-time
personalized product expert interaction that provides information about the vehicle,
answer product and ownership related queries, variant suggestions, financing and
exchange value options, virtual test drives as well as book the car online. The platform provides a complete end-to-end informational and transactional assistance in the customer journey to help the customer make a considered buying decision.

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