Saturday, July 13, 2024

Lenskart launches ‘Lenskart@Home’ service in Jaipur

Lenskart – a global organization transforming & re-framing the future of eyewear has launched its home eye check-up service in Jaipur, Chandigarh, and Lucknow. Lenskart@Home service is currently available across 23 cities including Delhi NCR, Mumbai, Bengaluru, Ahmedabad, Pune, Chennai, Coimbatore, Hyderabad, Vizag, Kolkata, Patna, and more. The service offers an end-to-end solution that includes eye check-ups, frame trials, product selection, customization, and last mile delivery. 

‘Lenskart@Home’ is a strong customer service-based model based on Lenskart’s DNA of customer obsession. It is redefining the customer experience in the age of convenience by bringing the optical shop and eye care services into the safety and comfort of homes. The Lenskart@Home business has witnessed 200% growth over the last 2 years with a network of over 500 certified Eye-Specialists. These specialists have been conducting eye tests. using state-of-the-art equipment across 50,000 home visits, and offering 8 Lakh eyewear every month across operational cities. Lenskart has launched this service, especially for those 40-50% of potential buyers who would want to buy spectacles online but are not aware of their eye power. The service also encourages people to sample and choose from a wide selection of 150-200 top-selling frames from a pool of designs at their comfort.  

On the market entry, Anil Pandey, Vice President – Lenskart@Home and Assisted Online said, “The Lenskart@Home model received wide acceptance with the global pandemic when the convenience of getting things done in the safety and comfort of homes proved to be even more critical. With this, the larger idea here is to build an ecosystem of on-demand services for eyewear similar to the on-demand cab service providers in India and globally. Adopting the Omni channel strategy early on and pioneering the Lenskart@Home services in India, we aim to provide our consumers with a kind experience and accuracy by bringing all the advantages that they would enjoy at an optician.”

The brand also aims to create micro-entrepreneurs through its Lenskart@Home business in operational cities. Enterprising locals can work as a franchisee on a ‘Revenue Sharing Model’ and earn a handsome commission. Currently, Lenskart has 150 franchisees across 23 Cities in India.

To book an appointment one has to go to Lenskart App or Website www.lenskart.com and select Home Eye Test to experience Lenskart@Home service. One can also book Lenskart@Home service by giving a miss call at 1800-111-124

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