Friday, June 14, 2024

HDFC Bank Festive Treats 4.0 to ‘Go BIG’ with 10,000+ offers

HDFC Bank set to make this festive season bigger, better and brighter with Festive Treats 4.0 – the fourth edition of its annual campaign of attractive offers on all its banking and lending products as well as discounts on shopping. After three highly successful campaigns, the theme for this year is“Go BIG this festive season”. The Bank will enable customers to fulfill all their festive wishes through a host of offers across accounts, loans, cards and EMIs, ensuring that money is easily accessible and not a constraint.

To make the experience even more seamless the Bank has leveraged its digital channels to
make several customer journeys available completely online. For instance, customers can avail of a new credit card instantly and allowing them to enjoy HDFC Bank’s exclusive tie-up with Apple which offers Rs 5,000 Cash Back on Cards & Easy EMI plus Extra Savings via SmartBuy. Customers can also avail of a Personal Loan in 10 seconds, Xpress Car Loan in just 30 minutes, Loan on Cards or open an Insta Account completely online.

The theme “Go BIG this festive season” marks the time to celebrate and make big purchases. The Bank has tied up with pan-India merchants to provide over 10,000 omni-channel offers across customer segments. It aims to reach out to every Indian through its network of 6,500+ branches and 16,500+ ATMs.

Festive Treats offers will be available across online, offline, national, regional, and at hyper local merchants covering the widest range of categories including electronics, jewelry, travel, home décor, apparels, grocery, loans to fulfil personal &business needs and commercial vehicles.

Some of the key national partners include Reliance Digital, Croma, Apple, Samsung, LG, Sony, HP, IFB, Haier ,Xiaomi, Shoppers Stop, Lifestyle, Westside, Star Bazaar etc. Renowned regional players like Senco Gold, VMart, JKJ Jewellers, Vijay Sales, Kohinoor, Bhima Jewellers, GRT Jewellers, LULU Hypermarket and many others are also part of Festive Treats this year.

Marquee digital brands like Flipkart, Tata Cliq, Ajio, Apparel group (ALDO, Bath & Body Works, Charles & Keith, Jack& Jones, Veromoda, Only etc), Make My Trip, ClearTrip, EaseMyTrip, Ixigo amongst others have also come on board to offer a range of offers for online and offline transactions.

“At HDFC Bank, customer needs lie at the heart of all our decisions. Festive Treats have played an important role in creating customer delight during the season of celebrations. With an environment of positive customer sentiment, we expect a robust response to our wide array of offers for the season. The enhanced, digital experience will allow customers to avail of several banking services online, making festive shopping easier than ever, ”said, Mr. Ravi Santhanam, Chief Marketing Officer, HDFC Bank.

The Festive Treats franchise will reach out to newer customer segments this year. Festive Treats 4.0 has an offer for everyone who wants to ‘Go Big’. Whether it is someone aspiring to buy the latest high-end smartphone or an entrepreneur in need of working capital loan or a farmer looking to purchase a new tractor.

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