Cellecor Gadgets Limited (NSE: CELLECOR), a trailblazer in India’s consumer durables sector, proudly announces the opening of two new Exclusive Brand Stores in Mizoram and New Delhi. These openings mark a significant stride in Cellecor’s commitment to embracing diverse markets, expanding its reach into key regions and reflecting its commitment to accessibility, quality, and innovation across varied markets.
The Mizoram Exclusive Brand Store extends Cellecor’s footprint to India’s northeastern border, bridging geographical gaps to offer state-of-the-art consumer electronics. This expansion underscores the company’s dedication to meeting the diverse needs of consumers nation-wide, while fostering local entrepreneurship through its franchise-based model.
While opening of an Exclusive Brand Store in New Delhi represents Cellecor strategic shift towards urban markets, particularly catering to the dynamic preferences of the youth demographic. This move not only enhances Cellecor’s visibility in a bustling metro but also sets the stage for the introduction of its upcoming trend-setting Premium Brand, anticipated to redefine luxury and technological sophistication.
With the addition of these new stores, Cellecor now operates four Exclusive Brand Stores nationwide, offering a curated range of consumer electronics including Mobiles, Smart TVs, Washing Machines, Kitchen Appliances, Smart Wearables, and Hearables. Each store showcases exclusive products and limited-edition items, reflecting Cellecor’s dedication to providing innovative and desirable solutions to consumers.
Looking ahead, Cellecor Gadgets Ltd. is actively engaged in discussions with multiple franchises to further expand its Exclusive Brand Store footprint. The company plans to open approximately 16 additional stores across various cities in India in a phased manner, ensuring strategic growth and reinforcing its commitment to serving diverse markets.
Mr. Ravi Agarwal, Managing Director of Cellecor Gadgets Ltd., shared his insights on the expansion: “We are excited to bring Celleco’s Exclusive Brand Stores to Mizoram and New Delhi, enriching our presence in both border regions and urban hubs. Our franchise model empowers local partners to champion our brand ethos while delivering unparalleled customer experiences. The launch in New Delhi marks a strategic milestone as we venture into metro markets, aligning with evolving consumer trends and preparing for the debut of our elite brand.”
Cellecor Gadgets Ltd. remains steadfast in its mission to elevate the standard of retail excellence, driven by innovation, affordability, and a steadfast commitment to customer satisfaction.
Cellecor Gadgets journey in electronics device business, and selling products in its own brand, including mobile feature phones, smartwatches, TWS (True Wireless Stereo) earbuds, neckbands, and LED TVs -outsources from various electronic assemblers and manufacturers, started in 2012 as M/s Unity Communications-its founder Mr. Ravi Agarwal’s proprietorship firm.
The company is promoted and managed with an enduring sustainable business strategy, wherein the Company is aiming to synergetic amalgamate business potential embedded in the ever-growing demand of electronic products with modern business approach of sourcing, producing, and marketing with an objective to provide quality products at affordable price.
Today, Cellecor Gadgets Ltd is a leading name in the consumer electronics industry, known for its innovative and cutting-edge technology. With a commitment to making happiness affordable, Cellecor offers a diverse range of products, including mobile phones, smart TVs, speakers, neckbands, TWS, soundbars, smartwatches, Washing Machines, Acs and many more.
The securities of the Company are listed on the NSE EMERGE (SME Platform of National Stock Exchange of India Limited) with Scrip Code: CELLECOR