Himalaya BabyCare, India’s No.1 Doctor Prescribed baby care brand, unveils a heart warming DVC film to mark the occasion of Father’s Day. Inspired by the popular Kannada song “I Love You Appa”, the campaign, titled ‘GentleAsDad’ beautifully captures the emotional bond between a father and his daughter as she grows from a new born to a young woman.
To resonate deeply with regional audiences, the beloved song has been translated into six languages—Hindi, Tamil, Telugu, Malayalam, Marathi, and Bengali, ensuring regional resonance and a deeper emotional connection.
At the heart of this narrative lies Himalaya BabyCare’s science-backed range—Baby Massage Oil, Baby Soap & Baby Lotion featuring seamlessly as part of the shared experiences between father and child. These products, known for their trust and science-backed herbal care, become quiet companions in this journey of parenting, offering support in every moment of affection, growth, and guidance.
Speaking on the campaign, Mr. Chakravarthi N V, Director – BabyCare, Himalaya Wellness Company, said: “Fathers are often the silent pillars of a child’s life -gentle, steady, and always present in the background, shaping their child’s world through love and protection. With this campaign, we wanted to honour the subtle strength and tenderness that define fatherhood. The song ‘I Love You Appa’ carries deep cultural emotion, and through this universally relatable story, we hope to celebrate every dad who plays the role of protector, playmate, guide, and gentle nurturer.”