Mann Ki Baat; Prime Minister Narendra Modi on Sunday called upon start-ups and entrepreneurs to “Team up for Toys”, pointing out that India’s share in the ₹7 lakh crore global toy market is minuscule. He asserted that the country has the potential to be a hub for the industry.
In his monthly ‘Mann ki Baat’ address, Mr. Modi spoke on a range of issues but kept the focus on the theme of Aatmanirbhar Bharat.
Asking start-ups to be “vocal for local”, Mr. Modi urged them to develop computer games in and based on India.
With the growing popularity of computer games in this era of computers and smartphones, the Prime Minister similarly urged – “Our country has so many ideas, so many concepts; our history has been very rich.
Can we make games based on that?
I call upon the young talent of the country — make games in India and make games based on India toto
It is said let the game begin!
So, let us start the game,” he said.
“You will be surprised to know that the global toy industry is of more than ₹7 lakh crore. Such a big business, but India’s share is very little in this. Now, just spare a thought for a nation which has so much of heritage, tradition, variety, young population.
Will it feel good to have such little share in the toy market?” he asked.
“To my start-up friends, to our new entrepreneurs I say team up for toys. For everybody it is the time to get vocal for local toys.”
In the context of being vocal for local, Mr. Modi also mentioned Indian breed of dogs and how they are now being taken into security agencies as well.