Monday, May 20, 2024

Instagram introduces a video-music feature called “Reels” in India.

Recently, the Indian Government imposed a ban on 59 Chinese apps, which included the very popular TikTok app.

Soon after this, Instagram on Wednesday launched it’s new video-music feature called “Reels” in India.

It feels a lot like TikTok and offers similar functionalities, and can be accessed by swiping right on the home screen, similar to adding stories.

It allows users to create 15 seconds video with popular songs, trends and challenges. According to Instagram, this restriction is owing to realisation that 45% of clips on Instagram are indeed 15 seconds or lesser in length.

One can manage the speed, effects, and timer corresponding to the clips made by clicking on the AR effects.

Additionally, Reels can be shared with anybody and will show up on explore section.

Where is Reels on Instagram ?

  • Reels option is available on Instagram camera similar to Boomerang and Instagram live.
  • You need to make sure that your Instagram app is updated.
  • Once your app is updated, open the Instagram camera for Instagram stories.
  • The ‘Reels’ option is at the bottom of the screen alongside ‘story’ and ‘live’.

How to make Reels on Instagram ?

  • Click on the ‘Reels’ option to start making a video.
  • You can switch between the front camera and rearview camera.
  • You will get to see various options on the left-hand side of the screen.
  • The options are to add music, filters, change recording speed, etc.
  • You can even record a reel with your own audio, just like that in TikTok.
  • Reels also provides a variety of AR effects to users to enable them to add a unique touch to their videos.
  • To do so, click on effects and then AR effects.
  • The Reels feature also allows a user to record multiple 15 seconds Reels.

How to post Reels on Instagram ?

  • Once you have recorded a Reel, you can share it on stories simply like the Instagram stories.
  • Unlike the regular Instagram stories, Reels can be shared in the Explore section and it can be viewed by everyone on the social media platform.
  • Reels also has a tool, called ‘use Audio’, which will allow others to use your original audio to create their reels.

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